Happen

Sometimes stuff just happens. Good stuff rarely happens on its own. It happens when good people try hard. And that’s what we have here – these articles are about things that have happened. And will happen.

 

Feel good hit of the summer

The mighty Action Blanket has struck a chord with people across the land. Sitting in the garden as the sun goes down? Heading off on your staycation? Sipping a Corona after a swim in the sea? Pretending to be at a festival? Everything is that bit better if you’re draped in an Action Blanket. We […]

Read More

Kingdom

Our friend AJ Wilkinson, is a professional photographer with many years experience. He had an exhibition scheduled. You’ll never guess what happened next? A global pandemic prevented his dream from coming true so we got our heads together to bring his work into the public space. Virtual gatherings have started to get a bit tiring […]

Read More

Washing your selvedge denim

You’ve bought a lovely pair of selvedge jeans. As they get older and start to fade you want to create your own fade lines rather than have the washing machine do it. If you want the best looking jeans wash at 3 to 6 month intervals. The denim dye will colour anything else in the […]

Read More

How We Started HebTroCo

Released in 2017 – this was the video we made in our first year of business. From the highs of our Kickstarter campaign to the lows of having to get 176 pairs of trousers shipped and made in a factory that hadn’t seen demand like it for years.

Read More

A-Ward Winning Garage

Award winning? Yeah – it’s owned by Adrian Ward. We’ve known Ade for a while. He’s got a really interesting garage. The car is a recreation of the Jappic cyclecar – the original held every speed record from 1/4 mile to 100 km for under 350 cc, it’s taken me 6 years to build it. […]

Read More

#noinfluencers

They’re everywhere. Ubertanned celebs, blinging their iPhoneXR2s with their Love Island buddies. Apparently. If you look. It’s the way fashion things are marketed these days. But not here. We keep being told by “branding agencies” that we need to use “celebrity influencers” to sell more stuff. But we’re not convinced. Far from it. We can’t […]

Read More

Fiver For The Fire

We’ve been moved with the scenes of destruction to the huge areas of Australia, and with many customers and friends out there, we thought we’d like to support the campaigns to assist response, recovery and resilience. For the rest of January, we’ll be donating £5 from the sale of every pair of moleskin jeans to charities […]

Read More

Two years ago we went electric

Two years ago this week, Ed was pedaling his new electric cargo bike home to Yorkshire, all the way from Copenhagen. Brant wisely had his bike delivered in the normal way. We’ve been using these bikes as much as possible since then, to ship orders from our unit to the local Post Office in Hebden […]

Read More

Thank you for you

Thanks to everyone who bought hats on New Year’s Eve / Day. Your orders ship today & we’ll be donating 58 Chunky Knit Hats to Street Reach, who provide prevention and support services for people who are 18 years and over and rough sleeping or street begging in Calderdale.

Read More

Buttons not zips

Our trousers have buttons. Not zips. It’s a point of love and hate. Polarising and awkward. But we’re not doing it to be difficult. A trouser isn’t a static item. It moves. You move. The whole garment moves. And buttons allow your trousers to move and bend and shape far more dynamically than any zip […]

Read More

Vinyl, Ale & Ham Socks

Beautiful Bradford has for too long been thought of as being a bit rubbish. But not anymore! There are some great places to visit in this historic city, that was once known as the wool capital of England. One of our favourite places is the Record Cafe on North Parade. It’s ‘all at the same […]

Read More