On our recent tour of the Candiani Denim mill near Milan we were taken into the ‘special ops room’. This is where they sample new...
This is our second project with Stanley, following the (now sold out) Substation Printed T-Shirt.
We were asked by big blokes to make jeans to accommodate their big legs. These were the kind of men who you would call sir....
Keep the wet off your surfaces with one of our new beer mats. We’re dishing them out for free with every order. There are four...
Catch up with what’s new this week at HebTroCo with a quick video tour of the Linen Shirt trio and new V6 Selvedge Shorts.
Gary Inman is one of the UK’s most respected motorcycle journalists. Imagine how chuffed we were when he wrote these words about our Moto Boots.
You may have noticed that we’re into our leatherwear here at HebTroCo. Here's Ed to talk you through each of our leather goods and some...
Neil says "Why oh why do we have to put up with this nonsense? What has action got to do with these shorts?
There are a lot of stories flying around the internet on how and when to wash your selvedge / raw denim jeans. Beware what you...
There aren’t many factories in the UK that could or would even be willing to try to make these jeans. Here's why...
What's the difference between our two top-selling selvedge shirts? Watch Ed break it down (and empty his pockets - You'll never guess what he keeps...
We've restocked the V2 model of our Moleskin and Cord Overshirts. There's a reason why they keep selling out...