Made in Manchester using a premium,  fully traceable ‘super’ cotton mixed with sustainable Lyocell SeaCell™ fibre.

The cotton is fully traceable right back to the farmer's field...

Our specially blended yarn has been made from carbon neutral Australian ‘Super’ Cotton, a long staple, fully traceable cotton grown in Queensland, Australia.

Our farmers are constantly working to produce a more resilient crop in order to lessen the need for pesticides, increase biodiversity and reduce water usage.

The cotton is traceable all the way back to the farmers paddock to ensure it is farmed ethically and everyone involved benefits from the production.

The raw fibres of the cotton have then been blended with SeaCell™ during our spinning process.

Lyocell SeaCell™ - the sustainable cellulose fibre...

Made from renewable organic resources, a mix of wood pulp and seaweed are spun the SeaCell fibre.

SeaCell is produced within a closed loop production process meaning minimal waste and energy usage is required.

The fibre through a patented process retains vitamins, trace elements, amino acids and minerals that are present in the seaweed and is 100% biodegradable.

Certified by a multitude of institutes including EU-Ecolabel and OEKO-Tex 100 standard.

It’s supposed to have magical properties but we’re taking this with a dose of sea salt. Seaweed has iron, calcium, magnesium and Vitamin E in it and your natural body moisture is supposed to transfer these into your skin. Please email us with details of the effect if it has on you. It’s also supposed to hydrate you but we recommend you don’t stop drinking tap water.

A proper British t-shirt. To be worn wherever, whenever. 

In the photos, Ed is wearing a Medium. He’s 5’8″ and 10.5 stone. If you want a looser, baggy fit, go up a size.

Sizing Guide

Any questions at all please email us and we’ll do our best to guide you.

  • CM
Pit to Pit (A)20.321.322.724.225.727.2
Back Length (B)26.827.227.628.128.729.3
Sleeve Length (C)
Pit to Pit (A)51.55457.7561.565.2569
Back Length (B)68697071.57374.5
Sleeve Length (C)21.52222.7523.524.2525


  1. Jackie Mercer (verified owner)

    My husband was delighted with with his birthday present. The material is such good quality and the size was perfect.

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  2. Chris Mcloughlin (verified owner)

    Just got this to go with the green, white and black t shirts, great quality love how they fit me properly, they are even nice to iron. My wife keeps eyeing up my HTCO stuff come on lads do some chick stuff so I can keep my stuff to myself.

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