From regenerative farming practices to sustainable end product

These T-shirts are made from Australian Super Cotton which has a long staple (fibre) length. This means you can create a stronger garment out of less yarn. Fewer fibres in turn mean softness and a more luxurious feel. The raw premium cotton feels very soft and silky, with a bit of a shine to it, similar to wool. 

Cotton comes from a single origin which is Glenn Rogan’s family farm in St George, Australia. Glenn voluntarily uses Best Management Practices (myBMP) whilst growing his cotton.

One very appealing feature of this leading industry initiative is that it enables full traceability – from end product right back to which paddock the cotton was grown in by individual farmers. It also ensures that cotton is produced on farms with the best farming techniques, technology and in an environmentally sustainable way.

A proper British t-shirt. Wear it wherever, whenever. 

Sizing Guide

In the photos, Ed is wearing a Medium. He’s 5’8″ and 10.5 stone. If you want a looser, baggy fit, go up a size.

Any questions at all please email us and we’ll do our best to guide you.

  • CM
Pit to Pit (A)20.321.322.724.225.727.2
Back Length (B)26.827.227.628.128.729.3
Sleeve Length (C)
Pit to Pit (A)51.55457.7561.565.2569
Back Length (B)68697071.57374.5
Sleeve Length (C)21.52222.7523.524.2525


  1. James Saunders

    Have a bunch of T shirts from you guys and find them great, they keep there shape and colour and are worth the price. You could easily pay the same for some real rubbish on the high street. This is also a great colour for the summer.

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  2. Andrew Moores (verified owner)

    Another great T-shirt from Hebtroco. Now own a few and the same as with the others great quality, great fit. Particularly like these new colours of Hydrangea and Slate so hope they restock on these as out of my size already so pleased I got one asap. Want a good quality T-shirt then get one.

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  3. Andrew Hamilton (verified owner)

    Brilliant T-shirt in beautiful sky blue great quality, a must for those summer days!

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