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Chris Richards, Brant Direct – HVS 5a, Central Buttress, Clogwyn y Grochan, Llanberis, North Wales August 1969

“My dad used to climb in Llanberis, and a year before I was born, he climbed a route called Brant Direct, and told his fiancé (my mum) that if they had a son, he’d like to call him brant…”

And they did. And as a name, it’s been a blessing and a curse, but I wouldn’t be called anything else.

The heart of the DBAD Keystrap is a climbing grade carabiner, made by DMM in Llanberis, North Wales. Just down the road from Brant Direct. So I designed this because I kept losing my keys. And I knew DMM carabiners were the best in the business. And they’re from (sort of) where I’m from. Because that’s what we’re about.

The climbing grade screwgate carabiner, is forged in Llanberis, Wales, by DMM.


  1. Chris Burns (verified owner)

    Practical and over the top at the same time. Got it for an excessive number of keys and garage opener things that came with a new flat – none of them will be getting lost or misplaced when attached to this.

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  2. Matt (verified owner)

    It’s just so useful!
    A huge split ring to hold all of your gear and a big clip so you don’t lose it. Ive had one for a while, so recently bought one for my brother as a birthday present. He also finds it very practical. Although he called me to ask what does DBAD mean?
    He liked the answer – Dick! head!

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  3. Mark Brailsford

    Good because its got a full spec (yes, you can use it for climbing Simon) DMM Crab on it! Well done AGAIN lads.

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  4. Richard Nicholl (verified owner)

    Perfect for securing keys and useful gadgets, I have a small Leatherman and a folding knife on mine. Pretty confident I won’t loose my keys when I have them attached by this to a belt loop, or attached to my pack when mountain biking. Fundamentally it’s just really cool.

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  5. Simon Hoyle (verified owner)

    Love mine. It’s strong and won’t snap but don’t be a dick and try using it for climbing.

    Excellent quality for the price and now all my keys are in one place on a large manageable key ring so they don’t get tangled up with each other. Also plenty of room for these stupidly big car keys we all seem to have to put up with these days. from me.

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  6. james.matlock (verified owner)

    This has quickly become my favourite ‘thing’

    I loved the story behind its inception. It makes my keys easy to find. It’s beautifully made. And it’s just nice, and it’s ok to have nice things.

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