How not to make a suitA Pennine Pals story

Films | August 15, 2025



A few years back, we teamed up with our Pennine Pal, Iain Trickett to make a suit. Our other mate, Tim, filmed the whole process – from first sketches and cloth choices at Hainsworth mill, to trying on the first toile. But here’s the twist: the suit never made it. After multiple samples, it just didn’t feel right. So, we binned the idea and made… denim detergent instead.

This 11-minute short is the story of how a grand plan unraveled, why we were fine with that, and how it says more about our approach to making clothes than a finished suit ever could.

Clean Jeans Denim Detergent – 500ml
Clean Jeans Denim Detergent – 500ml

Clean Jeans Denim Detergent – 500ml

Made in Britain. Cruelty free. Plant based. Our special formula of non-toxic ingredients are gentle on your denim and the environment. No overpowering scents, no harsh chemicals, just pure cleaning power that protects and refreshes your denim.

£5 OFF with NEWJEANS code when you buy Clean Jeans alongside a pair of our denim jeans

In stock

£7.50

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