“GVNR 16 are hardwearing and high quality UK made jeans at price that competes with the big brands who make offshore with poorer quality materials.”

"I finally bit the bullet and recently got me a pair of 16oz GuVNoRs. Hands down the most tippy top pair of jeans I’ve ever owned in my half century on this planet and worth the money. Such quality and quite likely to outlast me I reckon!"

GVNR 16 Features

Chunky denim

Same as used in our M16 jeans, jackets and Iron Shirt.

Raw sanforized denim

Won’t shrink. Dark indigo will develop contrasting light fades with wear.

pocket lining for strength

in the bottom of back patch pockets.

visible red striped selvedge

with solid blue band in turn-up.

candiani selvedge

denim has the highest environmental credentials. Tap here to find out how.

Metal fly buttons & rivets

To keep the mouse securely in the house.

proper belt loops

that take a 1.5″ belt.

Riveted ticket pocket

in front right pocket.

secret pocket

built into the pocket bag of front left pocket.

What is Selvedge denim?

Selvedge is old-style denim, woven on narrow looms and typically has a more characterful appearance and a higher level of quality than mass-produced denim.

You can see the selvedge (self edged) stripe at the turn up. It’s where during weaving the outside edge of the cloth has been woven together to stop it having a raw edge.

How is it eco denim?

Candiani are Italian denim masters. They are also the world’s most eco denim mill. The GVNR 16 are made from Candiani selvedge denim and have the highest environmental credentials.

Environmental sustainability is at the forefront of all stages of production of selvedge denim. Using BCI cotton, a micro-plastics free dye process, solar power and water recycling to name some of the process used.

Washing and getting those good fades.

You’ve bought a lovely pair of raw denim jeans. As they get older and start to fade you want to create your own fade lines rather than have the washing machine do it. If you want the best looking jeans wash at 3 to 6 month intervals. Washing more frequently is fine, you’ll just get more overall fading rather than a contrast between dark indigo and light fade.

Don’t just stick them in the washing machine with everything. For best results drip dry, don’t spin, and definitely don’t tumble dry.

Will my jeans shrink?

The denim we use is raw. This means that it hasn’t been washed and hasn’t been through chemical colour-fast treatments. It has been sanforized though, which means that shrinkage on first wash will be minimal – less than 2% in length and 1% in width.

This means that leg length will shorten by half to three quarters of an inch. Waist shrinkage is negligible. Jeans may tighten a little in the waist, but will loosen after wear. They will only lose half an inch in length and you’ve got 2″ in the turn up.

To turn up or not to turn up?

The GVNR comes with a turn up so that the selvedge is visible. This means that there is 2 inch extra length in the inseam. 

Depending on the length you order you can adjust leg length, by rolling up or down, to get it just as you like it, or even do away with the turn up altogether.

The turn up is pressed but not sewn in place.

Sizing Guide

Ed wears 32/28 in the photos. He’s 5’8″ and 10.5 stone

16oz jeans will be a bit stiff at first but with a few day’s wear the denim will soften and take your shape to fit just right. There’s isn’t a wearing in period of months like you get with, for example, 21oz denim.

Any questions at all please email us and we’ll do our best to guide you.

  • CM
SIZE 30 32 34 36 38 40 42
1/2 Waist (A) 15.6 16.5 17.5 18.5 19.5 20.5 21.5
Inside Leg (B) As per your selection
Leg Opening (C) 7.6 7.7 7.8 7.9 8.0 8.1 8.3
SIZE 30 32 34 36 38 40 42
1/2 Waist (A) 39.5 42 44.5 47 49.5 52 54.5
Inside Leg (B) As per your selection
Leg Opening (C) 19.2 19.5 19.8 20.1 20.4 20.7 21

8 reviews for GVNR 16 Selvedge Denim / Indigo

  1. tonka728 (verified owner)

    Great jeans ordered Saturday arrived 0900 on Tuesday
    Usual high quality and attention to detail
    Prob outlast me !!!
    Keep up the excellent service
    Yes all of the stuff isn’t cheap but I think it represents great value
    Also have a couple of the overshirts
    The Iron shirt is great

  2. Lars Jens Hallman (verified owner)

    Fantastic jeans at a great price. Size style, denim, everything is on point. Hebtroco continued doing what you are doing.

  3. Tony Deegan (verified owner)

    Had a few pairs of jeans from these guys, not sure I feel the need to look elsewhere.

  4. Adam Wilson (verified owner)

    After years of trying to find the perfect pair of jeans in the GVNR I’ve found them. The best looking, most comfortable, highest quality and ethically sound jeans I’ve had. Can’t recommend them highly enough. Grab yourself a pair or two.

  5. Adam Collins (verified owner)

    I finally bit the bullet and recently got me a pair of 16oz GuVNoRs. Hands down the most tippy top pair of jeans I’ve ever owned in my half century on this planet and worth the money. Such quality and quite likely to outlast me I reckon!

  6. jawbreakeretc1944 (verified owner)

    What better jeans to have on when striding forth into the coming apocalypse? Probably bulletproof, probably find out soon

  7. James (verified owner)

    Just when I thought I couldn’t get a better pair of jeans than my 177’s, along come the G16’s!

    If you’re a raw denim lover, you won’t be disappointed.

    One very happy customer 🙂

  8. DarrenR (verified owner)

    Outstanding, possibly bomb-proof, definitely capable of standing up on their own.
    Along with my Iron shirt, I will be the ultimate Double-Denim-Dad!

Add a review

This site uses Akismet to reduce spam. Learn how your comment data is processed.

You may be interested in…

GVNR 16 Selvedge Denim / Indig...
Select options