Happen - HebTroCo


Sometimes stuff just happens. Good stuff rarely happens on its own. It happens when good people try hard. And that’s what we have here – these articles are about things that have happened. And will happen.


Magic Rock Tap

What a fine time we had running a pop up in a brewery. Thanks to Magic Rock Tap for having us and to all the people who came along to buy trousers and check out what we do. Thanks also to our friends Out To Lun.ch for catering and North West Barber Co for making […]

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Magic Rock Tap Trouser Takeover

It’s on. Sunday 17th July will see the first Trouser Takeover at our favourite brewery bar – Magic Rock Tap, in Birkby, Huddersfield – Open 12-9pm. We’ll be showing and selling trousers as well as DJing. Ruby Creagh will have some of her hand made leather bags and accessories for sale. North West barber Co will […]

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Less is more?

The great thing about having your own trouser company is that you get to make yourself the ultimate pair of shorts. With rising temperatures I wanted something cooler but didn’t want to lose the luxury of moleskin. Unfortunately we’ve no plans to make these because they’re hardly any cheaper to make than full length trousers and would […]

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Men of Hebden #4 Mart

What better combination is there than beer and trousers? We chose Drink? – Hebden Bridge’s craft beer bar and bottle shop as our local collection point. Rather than receive their trousers by post, local customers call collect their purchase from the bar. Whilst there they can enjoy a half pint of any beer, on us. […]

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Men of Hebden #3 Mr Raven

With SATS tests for Primary schools at an end we thought it fitting to feature one of our local heroes. Mr Raven is one of those inspiring teachers that children will probably remember for the rest of their lives. He works at Riverside School in Hebden Bridge, where since the floods of Boxing Day last […]

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Sideburn X HebTroCo

My daughter was asked, “So what have motorbikes got to do with trousers?” Her very sensible reply was, “They’re just doing it because my dad wants to ride his bike with a bunch of people on cool bikes.” I was chuffed to bits when Gary, the editor of Sideburn magazine, asked HebTroCo to help them […]

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Yorkshire Ride Out

We love motorcycles, we love trousers and we love what Sideburn magazine do. What’s happening on the day? From 11am there will be coffee and brunch available at the New Delight Inn, Blackshawhead, Hebden Bridge, HX7 7HT – Phone 01422 844628 – Everyone welcome on a bike or not. 11am motorcycles arrive, riders have a bite […]

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On the Road Happenings

We love to go places with our trousers. It’s good to meet up with people face to face and have a natter, share a beer and play some records. It’s a bit like social media but with real people instead of just screens and clicks. Last weekend we ran a pop up shop in at […]

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This is Jim

Jim found us. He really did. Ed and I were stumbling around, concentrating on the finer aspects of marketing, cut and pricepoints, and Jim told us that he wanted to help. And help he has. So much. Jim takes all of our pictures. Except the photo above of course. Though he’d probably want to do […]

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MEN OF HEBDEN #1 – Bede Mullen

When HebTroCo started we decided that we wanted real people to represent our products. There’s nothing wrong with models and PR agencies and so on. But it’s not really us. We decided to show off our trousers by showing them on people who we think look cool because they are cool. They are all friends […]

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It’s been amazing, and we’ve not even really started. We launched our Kickstarter at 4:25pm on the 26th of January, daring each other to be able to sell 176 pairs of trousers. That was the number our factory could make in a week.   Five hours ten minutes later, we’d sold out. It’s still sinking […]

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