Happen - HebTroCo


Sometimes stuff just happens. Good stuff rarely happens on its own. It happens when good people try hard. And that’s what we have here – these articles are about things that have happened. And will happen.



HebTroCo started as an idea in the pub to make trousers. We didn’t only have one idea in the pub though. In the beginning we wanted to make lots of things. The following items were discussed at length and even taken to the sample stage: shoes, hats, underpants, women’s trousers, wallets, beer, nineteenth century railway […]

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A happy accident

It’s a happy accident. We now sit here dressed top to toe in our own brand of clothing. Just over two years ago we didn’t have many decent clothes and we didn’t know anything about the business. We always appreciated nice things though, liked a good story and we are very curious. It all started […]

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Made In Sheffield

Our Damascus steel HebTroCo Barlow Knives are in production. Here are process photos showing some of the work that goes into each knife. Joe Moore the blacksmith forges out a billet of Damascus steel on the spring hammer. He is based at Portland Works in Sheffield where Michael May who makes our Barlow Knife is also […]

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We raised a GRAND for charity

As part of Ed’s recent European cargo bike adventure, he ran a series of charity auctions. Mikkeller, the kings of craft beer from Denmark, kindly donated four rare bottles of Imperial Stout. HebTroCo matched this with a 1485 Wool Jacket, a Garrison Belt and a pair of 177 moleskin trousers. Here’s Ed speeding through the […]

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Self Made – Alan Coulson

Some people stand out. You notice them in town or waiting outside school when you go to collect the kids. With stylish clothes, ever present rolled wool watch cap and ginger beard Alan Coulson is one of those people. Then one day you spot him in the park. This time he’s on a skateboard and […]

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Discount Codes

Bloggers, Vloggers and anyone who asks nicely. Roll up. You’re all entitled to amazing priced goods from us with our ground breaking promotional pricing structure that means everyone gets the best deal. Daily, in and amongst the enquiries about size, shipping, the “where’s my fucking trousers” emails and the bizarre requests for us to do […]

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End of the Road Auction

To celebrate the end of Ed’s epic 900 mile cycle ride from Copenhagen back to England we are having a pop up party and charity auction at The Triangle in Shipley, West Yorkshire. There is a whole HebTroCo outfit and some amazing beers up for grabs on the night. Event is Friday 26th January, from […]

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Next Stop Berlin

HebTroCo Co-Founder Ed is on the road on the HebTroCo-Eco-Euro-Solo-Pop-Up-Road-Trip. Riding across Northern Europe on a cargo bike, packed 8 pairs of trousers, 7 jackets, 2 pairs of boots & 3 belts, plus some special beers from Mikkeller to auction for charity. And some clean underwear. Ed’s a day ahead of schedule and will be […]

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Black Market Auctions

In the darkest days of winter the beer should be as black as night and the clothing to match. Join Ed as he rides his black Bullitt cargo bike through the darkness at one of the pop up events in cosy bars along his route from Copenhagen back home. These black beers are rare and […]

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Ride bikes, wear clothes, drink beer…

  Denmark to England by Bicycle – Pop Up Dates & Locations Friday 5th January – Mikkeller Bar Viktoriagade, Copenhagen, Denmark Friday 12th January – Mikkeller Berlin, Germany Thursday 18th January – Fenix Food Factory, Rotterdam, Netherlands Friday 26th January – The Triangle, Shipley, England Ed will ride to each of these venues on his […]

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Who Layers Wins

If you want to stay warm, layer up your garments using several thin base layers, jumpers and jackets. This way you can also easily regulate your temperature, down as well as up, as you go between overheated office, freezing hill top, chilly walk into town, warm pub, car, bike and home. Governor Jacket worn underneath […]

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